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Early Bird Registration: 
Thru February 28, 2019

MNFEA Members $140/person
Non-Members $180/person

Regular Registration: 
March 1-10, 2019

MNFEA Members $160/person
Non-Members $200/person

Late/Onsite Registration: 
March 11-13, 2019

MNFEA Members $180/person
Non-Members $220/person

All fees include sessions, workshops, networking, activities and most meals.


Conference Schedule

At the Annual MNFEA Conference, each session is crafted to meet the educational needs of the event industry. Sessions are presented by local planners and professionals who are leaders in their field. Not only will you learn event management skills, you will come away with innovative ideas, new connections and applicable practices for your next event.

Check back often, new sessions being added daily!

Thursday, March 14th

8:15 a.m.
Networking Breakfast and Registration


9:15 a.m. | Keynote: The Intangible It
Every movie star has an intangible quality that you can't quite put your finger on… or can you? By sharing the humorous and humbling tales of his Tinseltown adventures, Jack examines the "it" factor that makes certain actors stars in Hollywood and shares how you can go from a bit player to a superstar in your profession. 
Speaker: Jack Stahlmann, The Don't Flinch Guy

10:15 a.m. | 2019 Trend Predictions and Putting Them Into Action
As event management professionals we need to have an understanding of the current and emerging trends in the festival and events industry  What do we need to know to protect ourselves or take advantage of these trends? And what's the latest in engaging our audience so the come (and come again) to our events? 
Speaker: Kalsey Beach, Do Good Events

11 a.m. | Advertising and Getting the Word Out About Your Great Event
Make a plan! We spend months planning every detail of our event and sometimes overlook the need to put together a plan and make sure we let everyone know about the good work we're doing. Come to this session to learn about the top 5 things we need to be doing to get the word out about our event. New and innovate ways to advertise will also be covered.
Speaker: Paul Haga, Star Tribune

12 - 1 p.m. |  LUNCH BREAK


1 p.m. | Charitable Gambling - Considering a Raffle or Other Gaming, Here’s What You Need to Know! 
We all like to award our attendees and guests with great prizes and giveaways. Stay on the right side of the gaming laws by understanding what we can and cannot do as a nonprofit or for-profit business. This session will also cover charitable gambling including raffles, communication with partners at our events. 
Speaker: Tom Barrett, MN Gambling Control Board

2 p.m. | Event Insurance: Love it or Hate It We All Need It 
This session covers the nuts and bolts of festival insurance: How much insurance do we need to carry, how to shop for insurance, how does festival security play into this, what does my board need to know about event insurance and when do I need to require vendors, guests to sign waivers or provide proof of insurance. This will be an engaging session from seasoned professionals that serve some of the biggest festivals. 
Speaker: Jeff Maas, CBIZ Insurance

3 - 3:30 p.m. |  Choose One

Alleviate Planning Stress With Tools & Resources 
There are endless resources to help us work smarter, connect and engage. This session will share tools on project management to twitter walls and everything in between! Bring your questions and ideas too! 
Speaker: Kalsey Beach, Do Good Events

Thinking of Planning a Race?
Visit with race coordinators on best practices for starting a new race, including budget considerations, reasonable expectations in current market, and current trends to help promote your event including ideas on partnering with local running stores for added visibility.
Speakers: Paulette Odenthal, Get In Gear and Mary Anderson, Anderson Race Management

3:30 - 4 p.m. |  BREAKOUT | Choose One

Should My Event Go Cashless?
Review the new and emerging technologies in taking your event cashless. New technology provides opportunities for your guests to easily purchase food, beverages and merchandise at your event. This is a great way to expand your sales, improve operations, monitor sales in real time and gather information on your guests! Explore how this creates a better guest experience and provides additional value for your sponsors.
Speakers: Scott Henry, American Metro and Erin Cooper, Irish Fair of MN

SafeSport -- Keeping Youth Safe At Your Event
A clear understanding of the problem behind the 2018 SafeSport federal legislation will allow event directors to perform risk assessment for their events and determine an appropriate level of risk mitigation. An example of risk mitigation comes from the US Olympic Committee, where a standard process called SafeSport is required across all Olympic sports. Come learn the basics of the problem and begin the process of exploring the risks associated with your events. After all, who wants to the be next Michigan State University.
Speaker: Bruce Leasure, USA Track & Field

4:15 p.m. | How You Doing on Customer Service in 2019?
In this 45-minute fast-paced and interactive session, you’ll explore what some customer service gurus are saying about customer service in 2019. Then you’ll apply those concepts to the festivals and events industry and those who support it. Next you’ll rate how your organization is doing in 2019 on key customer service indicators. You’ll walk away from the session with an action step to improve customer service in your organization. Come prepared to absorb, think, and contribute. 
Speaker: Joan Loshek

Evening Social

Friday, March 15th

8:00 a.m.
Networking Breakfast and Registration


9 a.m. | Crisis Management - When Things Don't Go As Planned
Despite checking (and double checking) every last detail, sometimes things just don't go as planned. This veteran crisis management professional will share what you should think of BEFORE your event and how to react appropriately during the crises.
Speaker: Mike Zipko, Velocity Public Affairs

10 a.m. | BREAKOUT SESSIONS | Choose one

Expanding Your Funding Options With Grants
Many of us rely on grants to fund our events. This session will explore tips, best practices and a review of the top grant-making organizations for festivals.
Speaker: Erin Cooper, Irish Fair of MN

Get the Word Out - Effective Social Media Strategies for Small Organizations

We all know that we need to be "doing" social media, but this is often a task that gets set aside and becomes an afterthought. This session will share tips on using information you already have on social media, generating additional fun and engaging posts, best practices for posting content on the various channels and how to use interns, volunteers or other staff to keep your social media relevant.

10:45 a.m. | Measuring the Success of Your Event
Many festivals and events survey attendees to improve marketing strategies and gather important demographic information. This evaluative work yields valuable data, but what if you want to dig deeper? What is the mission of your festival or event? How do you know if you are realizing your mission? What do you hope the impact of your festival or event is on attendees and participants? How do you know if this impact is being achieved? Join Rina Rossi, program officer for the Minnesota State Arts Board, to see examples of how other festivals have gathered data about the impact of their activities and think about how you might apply this work to your own festival or event.
Speaker: Rina Rossi, Minnesota State Arts Board

11:30 a.m. - 12:15 p.m.  LUNCH BREAK


12:15 p.m. | The Power of Partnerships
The importance of sponsorships continues to be significant for public events and festivals. Let’s talk sponsorships in today’s landscape as the stakes continue to grow and the competition is high. Sponsorships are seen as necessary by event producers and organizers, but the real power comes from strong partnerships. In this session, we’ll dive deeper into the partnership process, what it means and how can you achieve it. By changing your lens and narrative, you can move from supported to powerful!
Speaker: Leah Wong, Mpls Downtown Council

1 p.m. | FINAL KEYNOTE | Put It Into Action!
You've spent the last two days learning about yourself and your profession. How do you take these ideas and put them into action? Join us for our final presentation on getting past your excuses, being a student of the game and getting into action.
Speaker: Brent Widman

1:45 p.m. | Closing Comments

2 p.m. | Close

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